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GRANDEUR in the heart of Tuscany

Amidst dreamlike landscapes of forests, vineyards and olive groves, the Castelfalfi offers new exclusive suites, a new gourmet restaurant and a new spa in a historical setting, which now makes your stay even more relaxed and exclusive.

Tuscany – a fusion of rolling hills with cypress avenues, spicy-smelling rosemary and breakfast in the gentle morning sun. Just an hour away from the hotspots of Pisa, Florence and Siena is the Castelfalfi estate, embedded in the mountain village of the same name and surrounded by a picturesque backdrop.

Historic walls, contemporary design

After an extensive transformation, the five-star luxury hotel reopened this spring. Among the 146 rooms, Castelfalfi now offers four new Signature Suites designed by the French architecture studio Affine Design with bespoke fabrics, fine artwork and private outdoor living rooms. Also new are two stylish, historic villas, the spa and a restaurant. The existing villas with two to eight bedrooms and space for up to 16 people are now joined by the 18th century Casa Medici designed by Raed Abillama. As a guest you have three bedrooms with arched windows, a dining room, kitchen, lounge, your own botanical garden as well as elegant, modern interiors and glamorous mid-century elements.

Experience being close to nature

The 2,700 hectare estate with vineyards, forests, a 27-hole golf course and olive groves offers numerous individual experiences. From tennis, archery and a climbing wall to yoga, axe throwing, kickboxing, fishing and fly fishing, everything is possible in Castelfalfi. Of course, the fantastic landscape can also be explored by hiking or by e-bike; whether on a professionally guided tour or on your own, the majestic castle of Castelfalfi looks really impressive from a distance. During walks through the magical Carfalo forests, the fragrant rose garden, the vineyards and the lakes, you will meet foxes, deer, rabbits and partridges and become aware of the uniqueness of the estate. Consideration for animals and the protection of the local ecology are taken very seriously here and can be experienced first hand: when meeting the bees that live in 40 hives, with Thor, the falcon of Castelfalfi or when hunting for truffles with dogs. The latter is particularly exciting; the Marzuolo truffles can be found on the estate from February to April, the black summer truffles from April to September and the white noble truffles from September to December.

Wellness with a hint of Thailand

Brand new at Castelfalfi is the RAKxa wellness spa. The elegant wellness area covers a generous 1,500 square metres with seven treatment rooms, two saunas, a steam bath, a relaxation area, the salon and a granite-lined heated infinity pool where you can swim both indoors and outdoors. The spa treatments focus on healthy sleep, stress and healing. RAKxa, which stems from Thailand, combines various therapies and wisdom that have been developed over thousands of years with modern knowledge from medicine and mindfulness. Individually personalised healing programs such as «A Day Retreat», «Calm and Restful» or «Active Recovery» serve personal health goals and the new hydrotherapy suite promotes relaxation. With carefully curated wellness menus, the professionally trained team of therapists ensures that body and mind are brought back into harmony.

Italy’s authentic flavours

The seasonal vegetable garden supplies the resort’s restaurants and the certified organic farm extends over 62 hectares and produces six wines. Guests can help harvest the olives from the trees themselves, of which there are more than 10,000, after which the fruit is pressed in the in-house mill. Six restaurants and bars serving creative, modern menus make the resort a culinary hotspot. The choice is extensive: between the romantic panoramic terrace at La Rocca, the open show kitchen at Olivina, wood-fired pizza at Trattoria Il Rosmarino, the menu at the Country Club House and international cuisine with live music and cocktails at the Ecrù Lounge Bar, the decision is sometimes not easy.

Jewel of the region

Of course, Tuscany also has a lot to offer culturally. The classical cities of Florence and Siena are definitely worth seeing, where
you shouldn’t miss the Gothic town hall, the Piazza del Campo
and a delicious ice cream while strolling through the cosy streets. Trips to smaller towns such as San Gimignano, which is also known as the Manhattan of Tuscany due to its numerous towers, or to Volterra, which is not far away, are also extremely worthwhile. Experiencing the restfulness of the historic towns and enjoying a doppio in the Tuscan sun after a fragrant pizza – it couldn’t be more dolce vita.

Photos Copyrights: Castelfalfi

La Bella Vita

«Rocco Forte» hotels are the epitome of luxury, elegance and uniqueness. And that, of course, also means providing guests with personalised experiences. 

Hospitality is deeply rooted in the Italian way of life. «Ospitalità» is literally the epitome of cordiality. It comes to no surprise that it is, of course, also lived to perfection in the «Rocco Forte» brand of hotels. Thus, the new season starts with the old imperative: Offering guests the best service in beautiful locations! And that also means taking people on a journey into the world of «la Dolce Vita».

Masseria Torre Maizza, Apulia

However, chef de cuisine Fulvio Pierangelini not only offers his guests culinary highlights in Florence, but also spends part of his time at the «Masseria Torre Maizza». The old farmhouse in the picturesque Apulian countryside has also been completely renovated and converted into a luxury hotel. 40 residential units, a 9-hole golf course and all this not far from the sea give those who decide to stay there a stylish break.
The resort offers a five-day gourmet tour, led by Fulvio Pierangelini himself, so that guests can consciously experience the flavours of local cuisine. This journey of discovery takes you along the Apulian coast, through sunny olive groves to local producers. Travellers can join the locals during production and see how things are made, and of course the products are then enjoyed over a hearty meal. The chef de cuisine himself will be present as a cook, sharing the little details of the country’s culinary secrets.

Hotel Savoy, Florence

«Fresh» is also the subject of the menu at the «Ristorante Irene» at the «Hotel Savoy» in Florence. The crockery at this «Rocco Forte» hotel is just as fresh. Together with the Florentine brand «Loretta Caponi», chef de cuisine Fulvio Pierangelini has created his own spring-inspired tableware. Artfully embroidered sets and napkins are now placed on every seat in the restaurant, beautifully setting the scene for the culinary experience on the plate.
The city palazzo in which the «Hotel Savoy» is located dates back to 1893. From there, just a few minutes on foot bring you to the famous cathedral «Santa Maria del Fiore» and the «Piazza della Repubblica». The rooms and suites were completely renovated just a few years ago and, thanks to Italian craftsmanship, they welcome guests in high-class Florentine style. Almost exclusively local works of art decorate the walls throughout the building.

Hotel de la Ville, Rome

In the shadow of the majestic Spanish Steps, in one of Rome’s most historic locations, the «Hotel de la Ville» welcomes its guests. Luxurious comfort paired with the history of the city make for a unique experience. The 18th century mansion has been extensively renovated, while care was taken to preserve the charm of the past. Both rooms and suites have all been individually designed and always offer a view of the city. Furthermore, the hotel is also host to several restaurants and bars, including «Mosaico», a place that is known far beyond the city limits and above all for its great wine cellar.

In addition to the perfect ambience, the luxury hotel also offers its guests customised experiences that exceed any normal city tour by far. Just in time for the 100th birthday of Italian actor Marcello Mastroianni, the «Hotel de la Ville» is now offering an evening tour in a restored vintage Fiat 500. Guests can go on a tour through the eternal city, which is a very special adventure, especially at night, and stop at places where famous film scenes were shot.

Verdura Resort, Sicily

The «Verdura Resort», which forms part of the «Rocco Forte» brand of hotels, also allows people to immerse themselves, in this case in the history and beautiful landscape of Sicily. This year, the hotel is offering its guests a morning excursion instead of an evening one. This takes guests on a journey through the «Valley of the Temples», one of the most important archaeological sites in Sicily. This is followed by a traditional Sicilian farmers’ breakfast. There, granitas are waiting with their sweet temptation. A granita is an icy refreshment made from water, sugar and various flavours. It goes well with a brioche, which is often served warm.

The Verdura Resort is an impressive retreat nestled on the southern coast of Sicily. There are views of the Mediterranean Sea from everywhere on the 230-hectare (568 acres) site. Guests are spoilt for choice between a classic double room, a large suite or their own villa. When it comes to culinary delights, Mediterranean specialities are on the menu in the «La Zagara» restaurant, while the «Amare», located directly on the beach, focuses on freshly caught fish from the sea.

Photos Copyrights: Rocco Forte-Hotels

Perfect IN FORM

For 150 years, «Zwiesel Glas» has been synonymous with impressive craftsmanship. A homage to a product that many of us have taken for granted.

Drinking from a glass – whatever the drink – is something we take for granted. However, very few people think about where it comes from and how it was created; we prefer to enjoy the content. The craftsmanship behind the production is exciting, impressive and, above all, it has a long history. The first glasses were made many centuries before Christ; the first official production record can be found on a clay tablet from the library of the Assyrian King Ashurbanipal. And even back then, in the 7th century BC, sand, ash and chalk were used. Little has changed in these substances to this day; quartz sand, potash, lime and metal oxides are still used today. The latter are primarily used for colouring.

A world leader, a world favourite

Today, around 39.5 million tons of glass are produced in Europe every year. In Germany, the company «Zwiesel Glas» is synonymous with modern, high-quality and beautiful glass variants – and has been for more than 150 years. This is appreciated by the catering and hospitality industry in particular. It’s no wonder that we were once again named «World Market Leader Champion» this year. And for the seventh time in a row. Zwiesel Glas produces up to 60 million glasses a year – with a very unique sound. Or as it is called internally: «Glasses with a special note». Glassmakers can recognise a Zwiesel glass by the sound it makes when it is hit discreetly.

In addition to quality, Zwiesel glass also focuses on design. And also very successfully. The «Symbiosis» decanter received the «Iconic Award: Innovative Interior 2024» in the product design category this year. However, resting on these laurels is not in the company’s philosophy. Or as company owner Dr Andreas Buske says: «We are very proud to have been recognised as world market leader again in 2024. This title is a nice confirmation for us, but at the same time further incentive to become the worldwide brand for all the moments that make life special.»

Nice motivation, because yes, even if we often unconsciously hold a glass in our hand, we have not forgotten many of the moments in which we toasted with it. «Cheers!» «Santé!» «Prost!» «Jámas!» «Skål!»

Photos Copyrights: Zwiesel Glas

On the trail of nature

Learning from nature. IRÄYE products contain an active ingredient that regenerates the human lymphatic system.

The founding fathers, Professor Michael Detmar and Dr Epa Gousopoulos, carried out extensive research over a long period to reach their goal. It took around 20 years to develop the perfect skin care product that activates the lymphatic system and thus ensures a radiant complexion. Using external influences to highlight inner beauty, to simplify the
process somewhat. And no matter whether the product is «The Shaping Body Cream», the «Eye Revive Cream» or the «Radiance Firming Serum», the IRÄYE brand is revolutionising skin care.

Prof. Michael Detmar and Dr. Epa Gousopoulos

A real Booster

The human lymphatic system is our own internal vacuum cleaner. Unfortunately, as with all «devices», its performance decreases over the years. And that’s what happens here too. Keeping with our example, the by Detmar and Gousopoulos developed Lymphactive™ complex essentially performs a general overhaul. The products available under the name IRÄYE contain five plant-based activators that renew the lymphatic structures of the skin and therefore ensure the natural repair process. And in the long term. Harmful oxidants, metabolic waste and cell debris have no chance. Studies confirm this, because IRÄYE products with the Lymphactive™ complex increase lymph activation by almost 300 percent.

One for all

There are currently three products under the IRÄYE brand that, thanks to the new active ingredient, have been proven to tighten the skin and fight cellulite. And the best thing is: all the products are suitable for all skin types and either gender. «The Shaping Body Creme» provides moisture and at the same time reduces unwanted water retention. The «Eye Revive Cream» also has the same effect, making puffy eyes and dark circles a thing of the past. And the «Radiance Firming Serum» ensures an even complexion. Fine lines and wrinkles will disappear within a few weeks after the first and then regular use.

Demonstrably better

Professor Michael Detmar and Dr Epa Gousopoulos investigated more than 2,200 plant extracts to decide on the five that would create the perfect mixture and thus the revolutionary Lymphactive™ complex mentioned. But the effort was really worth it, because around 9 out of 10 people confirm that their skin feels firmer, healthier and looks brighter as a result of using the products.

The IRÄYE brand is revolutionising skincare. All the products are suitable for all skin types and either gender.

Photos Copyrights: IRÄYE

Tradition meets Innovation

For more than 100 years, the Boesch brand has represented unique watercraft like no other and has revolutionised the world of motorboats with its «Boesch Horizon Gliding Technology».

There are things that you have to have experienced yourself just to be able to understand them. Simply because you really felt it. One of these things is riding a Boesch boat. Thanks to the Horizon Gliding technology developed and constantly refined by the Swiss family that owns the company themselves, the ride feels as if you were floating above the water, becoming one with the horizon. This makes both relaxed tours and water skiing competitions unique experiences of their own.

Not higher, but faster

For more than 100 years, the name Boesch has represented exceptional watercraft. And innovative strength, too. After all, it is thanks to Walter Bösch that boats can cruise at such high speeds nowadays while still safely gliding through the water. Back in the 1920s, gliding boats became a trend and were something Mr Bösch knew how to construct. Still, as a trained boat constructor. Mr Bösch had a completely different idea of how a boat should move.

He really wanted a fast vehicle, something sporty. However, the hull shape of the boats at the time made this impossible, from a purely physical point of view, as they were merely displacing water. But Walter Bösch found an answer to this by taking his cue from seaplanes. At the same time, it was also clear to him that he didn’t want to build boats that pointed their noses skywards, but rather a fast boat that moved horizontally to the surface of the water. The rest is history still being written.

Both strong and beautiful, all at the same time

Today, just like in days gone by, Boesch boats are among the most innovative, but they are also among the most beautiful. Every single one is a perfect combination of wood and leather and a real powerhouse inside: the Ilmor MV8 with a 5.7 litre displacement is one of the most powerful and robust engines in the motorboat sector. Nonetheless, it can optionally be replaced in a Boesch boat by an even more powerful Ilmor MV8 engine with a 7 litre displacement.

And with regards to the instrument panel, the Swiss watch manufacturer IWC is a strong partner, too. In addition to the high-quality standard equipment, individuality is a must. This means that many details are customised at the customer’s request.

Just a bit more elegance and excellence make the difference

The company itself is now run by the 4th generation, but still in the spirit of the founder. You might perhaps already have realised that the family name is Bösch, yet the company is called Boesch. This is not due to an error on our part. It was simply because another, somewhat larger company was afraid that Bösch would be confused with Bosch too quickly. But the additional «e» in the name emphasises the excellence of the boats once again. And they have rightfully earned it.

Photos Copyrights: Boesch

Tasty Ticino

For people in the south of Switzerland, a good meal is the perfect combination or regional food paired with wine that was also pressed in Ticino. The traditional winery «Terreni alla Maggia» has therefore laid the perfect foundation with the new brand «Cantina alla Maggia».

Nothing goes better with polenta than a good wine. The same is true for risotto. And all three are best enjoyed in the Ticino sun. Thanks to this, the ingredients are perfectly ripened. This has regularly been part of the agenda of the «Cantina alla Maggia» winery since 1930. Today, wine, rice and corn are passionately grown on almost 100 hectares between Ascona, Locarno and the Magadino plain. The only thing that has changed now is the name. The agricultural business was once called «Terreni alla Maggia».

«With the new brand Cantina alla Maggia, we are emphasising the dedication with which we care for our vineyards and produce our wines,» says Simon V. Jenny. And the Director of the «Cantina alla Maggia», «Terreni alla Maggia» and the «Castello del Sole Beach Resort & Spa» adds: «The new appearance of the wines and especially the wine labels reflect the excellence of our wines. It is a tribute to our growth and is an expression of the quality efforts of our employees in recent years.»

Enjoy originality

The vines currently take up around 11.5 hectares of the total cultivated area, with a diverse variety of grapes. Starting with the traditional Merlot and ending with Bondola, an indigenous grape variety from Ticino, the taste portfolio is challenging. And of course the grappa should be mentioned also, three varieties are produced every year. Plus the aforementioned corn and rice production. It’s hard to know where to start sampling.

The products are sold in our own store directly in Ascona. The «Enoteca Alimentare» also offers tours, tastings and events. But it’s also worth asking in your favourite restaurant, because the products from «Cantina alla Maggia» and «Terreni alla Maggia» are in demand throughout Switzerland when it comes to fine dishes and tasty accompaniments.

Arrived, stayed, returned

With the «Tivoli Doelen Amsterdam», Tivoli Hotels & Resorts is opening its first hotel in the Netherlands – and, as always, it’s stylish, elegant and endowed with that very special charm that turns a break into a rest.

Came to stay? Definitely the hotel when it comes to dependability. As a guest, you are more likely to be a repeat visitor. That’s because the Tivoli Doelen Amsterdam is more than just a hotel. It is the perfect temporary home for anyone who wants to experience the Dutch metropolis right outside the door during the day, but wants to enjoy peace, time away and style again in the evening. Newly opened this spring, the establishment offers 81 superior rooms plus suites and canal views. And from as little as EUR 250 per double room. You have to keep on coming back. There’s just no other way …

New, yet steeped in history
The Tivoli Doelen may have recently opened, but that does not mean that the establishment lacks history. The neoclassical building dates back to the 16th century and was home to Rembrandt’s painting «The Night Watch» for 70 years. The famous Dutch painter lived very nearby, which inspired the new owners to create a suite that bears his name and his art can be found throughout the hotel – not exclusively, but impressively recreated. And the Empress also liked to step through the doors to enjoy the proximity to the canal and the elegance of the discreet demureness. Because Sissi appreciated exactly that.

First class, and colour-coordinated
The culinary delight in the establishment goes by the name «Omber».

The in-house restaurant serves Dutch fusion dishes, which are also dedicated to Rembrandt. Namely in colour in this case, since the famous painter was satisfied with just 12 shades of colour in his time and yet combined them to create unique images. Each dish therefore contains at least one of these colour nuances and, as the name suggests, the restaurant was decorated in the painter’s signature colour. An inviting shade of brown that is as warm as it is elegant and even more refined for an interior.

Wonderful inside, even more to experience outside
But as beautiful as the hotel is, during the day you just have to step out and let yourself explore. Either on a guided tour of the city or on a cruise through the canals of the metropolis. A boat tour with drinks and snacks can be booked directly at the hotel. At the sightseeing event «In the footsteps of Rembrandt» you can go into the studio of this luminary of the art world, who died in 1669, and then visit all the places that he captured forever in his paintings. Make sure to also include a visit of the iconic Rembrandthuis. Or you can simply enjoy Amsterdam with all its beautiful and unique attractions such as the Rikjksmuseum, the Ice Bar or the Anne Frank House. Amsterdam has everything, but only one Tivoli.

Photos Copyrights: Tivoli Doelen Amsterdam

1+2=3 – and provide culinary delights

Three likeable guys, one mission and a restaurant in Vienna’s hotspot – that’s all that is needed for success. And this success is damn tasty.

The Chef
Alexandru Simon

The Sommelier
Max Populorum

The Manager
Andreas Rehrmbacher

“Ringstrasse” sounds somewhat bland, but “world heritage site in the historic centre of Vienna” is a lot more exciting. Still, both names denote this one special place in Vienna that is more than just a street leading from A to B. Many historic buildings grace its path and anyone visiting the Austrian capital must stop by here. The latest highlight of the 5.3-kilometre-long street is the “Glasswing”, which is considered a new top culinary address.

And thus, they came in a group of three – and as always, to stay: Chef Alexandru Simon, sommelier Max Populorum and restaurant manager Andreas Rehrmbacher. The meeting point for the three exceptional talents is the luxury boutique hotel “The Amauris Vienna”. And those who love puns are welcome to speak of “ama”. That is, Alexandru, Max and Andreas. And “ama” in Italian means “he or she loves”. That is basically all we need to say. But, after all, just “basically”, because who are these three successful guys who are making a culinary statement in the Austrian metropolis?

The Chef

First of all, we have Mr Alexandru Simon. A connoisseur of the world, and no, not a globetrotter. Trotting is much too slow for the French-born chef. He is bursting with energy and manages to combine the experience of his numerous international stations in one dish. As, for example, in the lukewarm Norway lobster combined with cauliflower parfait, Vadouvan hollandaise and Walter Grüll caviar. That doesn’t just sound exotic, it’s real master cuisine. And because Ringstrasse is definitively Austrian tradition after all, new interpretations of Styrian chicken and national innards cuisine are also served in modern form.

The Sommelier

Max Populorum is the youngest of the trio and even boasts a “2” as the first digit in his age. Young, however, does not mean inexperienced. He already knows exactly which aroma goes best with which course – and he knows this at a professional level. With a classic 7-course menu, as served at “The Amauris Vienna”, he always hits the mark. He has had a selection of around 350 international wines put on the menu – starting with the Austrian Grüner Veltliner to classics like the Montrachet or Château Pétrus. And if a wine won’t fit, the expert knows how to convince with the appropriate cocktail accompaniment.

The Manager

Well, someone has got to do the job. And who could be a better boss than the unexcited Mr Rehrmbacher? Whereby unexcited is a compliment, because it means that he holds all the strings and knows how to pull them with precision and professionalism. Andreas brings the expertise of the Hotel Sacher with him and sees himself as a link between guest and kitchen. The manager from the state of Lower Austria ensures the service, staff structure and purchasing harmonise perfectly. And that every guest simply feels like visiting the Ringstrasse a second time.

Three cheers and bon appetit!

Photos Copyrights: The Amauris Vienna

“As a Car Designer You Move Ten Steps or, better, Years Ahead.”

This October, Cadillac opened its first experience centre in Europe – at a prime address on Zurich’s Bahnhofstrasse. Head designer Magalie Debellis gave us a creative insight into what sets the brand’s e-fleet apart from its competition and what her goals are with her team. And then there was the matter of the masterpieces …

Adam: Magalie, many designers have a personal signature – which one is yours?

Magalie Debellis: My signature is my approach. So, rather not a classic element, but the way I create a design instead. I love fashion, art, architecture… to start a new project, I first question the general inspiration. I take a look at the brand, its heritage, but above all its future. What should a vision for tomorrow look like? And then I am reinterpreting this heritage. I love beautiful, but enjoy it even more when they are bold. I take a stance from the overall silhouette, it has to meet these demands. And I am adamant, my team knows that. It is important to me to always take ourselves to a new level together – that is exactly how the design should be. We work a lot with our hands and 3D models. Especially when a project is just being started. I want to feel things, model them, experience them.

How long does a design process take – starting from the first idea to the presentation?

I created the first sketch for the LYRIQ in 2018. This was followed by the first models in 3D form, true to scale. We also had a short film made and pushed ahead with production in parallel. At GM we work hand in hand, there is no silo mentality. I see my task in the process as accompanying it from the beginning to the end, but also shaping it. We coordinate with each other. The engineers, the designers and everyone else involved within the organisation. Each Cadillac is a collective work.

Are there things that make the LYRIQ special or rather set it apart from other models manufactured by other brands?

I would say that exactly one thing was really unique. We have created a completely new battery, the Ultium platform, for this car. It is a next-generation battery platform – or as I like to say: the battery rests between four wheels like a skateboard. And we were able to build on that in the truest sense of the word. We were able to completely redesign the configuration, based on a base with a powerful engine and a chassis that offered plenty of room to do so thanks to its mass. Our goal was to innovate elements that can be found in every car. We wanted to give expression to the car. Vertical headlights, a centre console that has been integrated in a way that allows for enough space for storage. We have transferred the technical possibilities into the design and, in my opinion, created an expressive Cadillac. The brand’s personality becomes visible in every single detail, even if the model is new.

At Cadillac, you are the «Head of Cadillac Advanced Design». What does the «Advance» mean for your work, for you personally?

The job as a car designer is exciting, you have to be enormously creative. But you must also always move ten steps ahead. You have to think far into the future. Which means developing a strategy and a vision together with your team that starts with the short term and does not really end with the long term. We are currently thinking about where Cadillac and the entire industry will, should, ought to be in ten years’ time.

That is definitely not an easy task …

Whenever a new model is launched, we are already thinking about the next

one, the next ones. Cadillac has a strong portfolio, but we always have the next generation in mind. Both the next generation of humankind and their needs in the future, but also the next generation of our technology and our design. We live a great dynamic within the team and the whole company. Everything we implement should be something special. We want to launch niche products that live up to the brand’s heritage but, above all, are in line with American luxury.

Magalie, you have been in the industry for many years. Is there such a thing as a masterpiece?

Basically, they are two masterpieces, if I may call them that. I designed the LYRIQ, but also the CELESTIQ. The latter model is the brand’s flagship. And I am very proud of both products, as they have had a lasting impact on the portfolio. They are the flagships of Cadillac’s electric division. And that makes me proud.

What are the next projects going to be?

In everything we do, we have Cadillac’s entire journey in mind. With the opening of the Experience Centre here in Zurich, the first in Europe, we are starting a new era. Our goal is to provide people around the world with the cars they want today and need tomorrow. We want to produce performance models that are trendsetting. And models that shape the future – especially the future of our industry.

And one last, very personal question: you are originally from France. What is it like to work with Americans in America?

They are definitely different cultures (laughs). But that is exactly what is important for our work. Working at Cadillac, but also at GM in general. The diversity of our team is the key to our success. Especially in a creative environment, different opinions, attitudes and also discussions are what is necessary. My personal advantage is that, as a Frenchwoman, I can look at the heritage of an American brand and thus also have the external view. While that is exciting, it is challenging as well. But it is great.

Photos Copyrights: Cadillac

A valuable meeting place

Sotheby’s and Bucherer are successful companies with tradition. With the new Sotheby’s salon at Bucherer on Bahnhofstrasse, they have now created a valuable space together.

«True values are not the ones you see, but the ones you feel» – an anonymous quote sums it up perfectly. Founded in 1744, Sotheby’s is one of the oldest and most renowned auction houses in the world. Today, Sotheby’s is the world’s first address for art and luxury because certain things are worth a lot to certain people. In cooperation with the Swiss watch and jewellery retailer Bucherer, the first Sotheby’s Salon has now been opened, where customers can not only view the valuable products, but also purchase them directly on site. In addition to watches, there is also an exclusive selection of handbags and accessories, jewellery, sneakers and high-quality streetwear, works of art as well as sports memorabilia and wines.

To mark the launch, we spoke to Vanessa Conlin. She is Global Head of Wine Retail and one of the few female Masters of Wine.

What does valuable mean to you, Ms Conlin?
Valuable goes far beyond the «price». It is about what is meaningful to you as a person. Memories we create. Time we spend with dear and beloved people. For me, that is precisely what is of ultimate value. Shared moments with people, and wine brings people together. Wine is made to be shared. Being together with friends and enjoying an evening together is a shared and always unique experience. I myself have a musical background. And music also brings people together. The exciting thing about both things is that everyone personally describes this experience differently, because everyone feels it quite individually.

Values have a lot to do with emotions …
That’s true, and they influence how valuable we find something. Which then in turn determines how much we are willing to give for it. Here is an example: The «Screaming Eagle» is expensive. It is the most expensive wine from the United States. For a 0.75 litre bottle of Sauvignon Blanc from 2019, you pay around 4,500 Swiss francs. I am often asked whether a wine can cost so much, can be so valuable. I then want to know from my counterpart whether they think that the Screaming Eagle is worth so much to them personally. Because that’s all that matters. For some people, it is the greatest thing to own such a rarity and such an excellent wine. Value is relative and, as you say, something very emotional.

While we are on the subject of emotions – what makes your job, your task, your mission at Sotheby’s worthwhile?
It is this very special composition of exclusivity and craftsmanship that makes wine unique. After all, producing something means craft and agriculture. I myself
often like to be directly on site with the producers. I love it when we walk through their vineyards and they explain their philosophy of cultivation to me. Going back to the roots, that’s how I feel about it. To experience the beginning and then enjoy the result even more. However, I also share the common experience with the clients. I am delighted when someone tells me how much they enjoyed the wine they bought from us. How they enjoyed it and with whom. Finding out what became of the fine wines that we, as Sotheby’s, have curated for our customers.

Which brings us back to the connecting element. Who are you most closely connected with in your life?
Definitely with my family, and with my three cats. (laughs) My husband and I named them after old film stars. Grace Kelly, Ava Gardner and Vivien Leigh. My family is this very personal space where I experience pleasure, connection and value. Where I get the chance to gather strength and share my favourite moments together.

You addressed it: How much may a wine cost? Are expensive wines really always the better ones? A sommelier once told me: It the end, it just has to taste good to you …
That sums it up wonderfully. I myself am a real explorer and always open to new impressions and experiences. There are new wines, new producers every year. A new vintage. That’s why I never buy the same wines myself. I want to learn, discover and above all expand my knowledge about wines over and over again. That’s why I’m trying my way through the world.

What does that look like?
I travel a lot. As I said, I enjoy being at the wineries, on site. In the vineyards. Next on my list is Croatia. I really want to go there. The country makes wonderful wines. More and more wine and better wines by the year. But these wines don’t make it to the USA. So I have to go to Croatia myself to experience the pleasure on the spot.

Experiencing is an important part of your life, as I may interpret it from what you just said before. Before your wine career, you were a singer on Broadway. It’s close to impossible to find anything that sums up «experiencing» up more quintessentially. Why the change?
I grew up in a family full of music. My parents are both classical musicians. My father is a conductor and my mother was an opera singer. Therefore, music has been a part of my life since I was born and it comes naturally. So, my path was clear at the beginning of my career. I went to New York at that time, pursued a Master’s degree in music and performed on stage as a professional. But since I am an open-hearted person and love enjoyment and togetherness, I eventually came to the subject of wine. And when I do something, I do it completely or not at all. And so I focused completely on this new theme. I put a lot of money into courses, training, further education. And finally, I acquired «The Wine & Spirit Education Trust (WSET)». It was the door opener to a new chapter in my life and a valuable one for me. Especially today and in the present, togetherness, exchange, being together is so important for all of us. And this is why I am so pleased that we have now been able to create this meeting place together with Bucherer.

Photos Copyrights: Bucherer / Sotheby’s